Wednesday, June 4, 2008

Success Strategies - Why Professionals Can Benefit from Writing a Book

If one is a professional, one may find it difficult to find much spare time for anything beyond the usual demands of a career. One may wonder how anything can be gained by taking time away from one's daily activities to write a book. If one wants to become a more successful professional, fitting book writing into the schedule can help one achieve many goals.

Success will not find one if it has to look too hard. Therefore, it is best to find a way to become more visible. Having books on the shelves of bookstores will make one's name stand out as someone who is involved in a certain field of expertise. The author's name will be connected with that profession, and people will notice.

A book signing event can be arranged with any bookstore. Selling the book is not the only purpose of the book signing. One will also be getting valuable personal exposure. People will be meeting one and becoming aware of one as a professional.

When one's colleagues read the book, they may become more interested in one's professional life. Many professionals who write books get offers of partnerships that can prove very profitable. There will likely be more than one offer, so it is best to carefully judge each one. When one goes into a new business venture in a profession, one has the opportunity to expand one's operation and influence.

Success for most professionals is not measured in money alone. Being at the top of the field is just as important. One may have the most finely honed skills and the vastest knowledge. Without writing a book, there may not be a chance for many people to know one's level of achievement in one's field.

As a professional, one can benefit from writing a book because more clients will come in to one's office for services. Clients go to where the authority is, and there is power in good writing. One can expect to as much as double client load over a short period of time if the proper book marketing is done. The goal is to get the book in as many hands as possible.

One can begin a completely different side to one's professional life. It is possible to follow up the book with seminars, in-depth courses, or newsletters. One may become involved with the marketing of a product that is used by the clients or members of one's profession. There are many avenues of profit that can come from one book.

The key is that marketing a business with a book is just the beginning of what can be done to further one's professional goals. The book will naturally lead to other platforms for one's expertise. One may be asked to give advice as a member of a panel discussion on a web forum, for example.

There are many ways one's professional experiences will grow because of a book. One will gain clout in one's field and influence among one's clients. More profits will come in from one's professional business. In short, writing a book can lead to greater professional success.

Jim Chianese is Chief Innovation Officer for http://www.ImpatientMarketing.com and has been called "The World's Only Success Coach for The Impatient Entrepreneur". To gain access to a Free Membership that delivers over $2000 in value every year, just register at http://www.ImpatientMarketing.com and you'll be on the By Invitation Only List to special Tele-Seminars, e-Courses, and Live Training for Impatient Entrepreneurs.

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